PDF《PRESS RELEASE》

8/12/2015 NETFLIX?JOINS?LG?ELECTRONICS?USA?FOR?2015?4K?OLED?AND?'PRIME?ULTRA?HD'?TV?LAUNCH?|?LG?USA http://lg.

com/us/press?release/netflix?joins?lg?electronics?usa?for?2015?4k?oled?and?prime?ultra?hd?tv?launch 1/2 PRESS RELEASE 04/08/2015 NETFLIX JOINS LG ELECTRONICS USA FOR

2015 4K OLED AND 'PRIME ULTRA HD' TV LAUNCH Advanced?New?TV?Models,?Audio?and?Monitor?Lineup?Showcased?at?Joint?'Dare?to?See?OLED'?Event NEW?YORK,?April?8,?2015?C?LG?Electronics?USA?joined?forces?with?Netflix?for?the?official?launch?today?of?LG's?2015?4K?ULTRA?HD?(UHD) OLED?and?LED?TVs,?home?audio?products,?monitors?and?projectors?at?a?joint?event?in?New?York?City. At?LG's?"Dare?to?See?OLED"?event,?coinciding?with?Netflix's?4K?streaming?premiere?of?their?much?anticipated?original?series?Marvel's Daredevil?on?April?10,?LG?announced?pricing?and?availability?for?its?2015?hero?product,?the?65?inch?class?(64.5?inches?measured diagonally)?EG9600?Art?Slim?Curved?4K?OLED,?available?nationally?later?this?month. The?official?introduction?of?LG's?2015?4K?UHD?TVs?coincides?with?the?first?designations?for?the?Netflix?Recommended?TV?program,?which helps?consumers?identify?televisions?that?offer?both?the?best?Netflix?experience?and?superior?smart?TV?performance?overall.??LG?announced that?its?new?2015?EG9600?4K?UHD?OLED?Smart?TV?and?UF9500?PRIME?4K?UHD?Smart?TV?with?a?wider?color?gamut?that?delivers?a broader?range?of?purer?colors,?as?well?as?the?UF8500,?UF7700?and?UF7600?4K?UHD?LED?Smart?TV?series?all?featuring?webOS?2.0,?were designated?Netflix?Recommended?TVs?based?on?Netflix's?rigorous,?criteria?based?smart?TV?evaluation?program. LG's?Smart?TVs?are?the?first?and?only?4K?UHD?TVs?to?be?designated?as?Netflix?Recommended?TVs,?in?large?part?due?to?LG's?updated webOS?2.0?platform,?which?delivers?a?faster?and?superior?smart?TV?performance,?as?well?as?a?streamlined?user?interface?C?both?important factors?in?achieving?the?best?Netflix?experience?possible?and?qualifying?as?Netflix?Recommended?TVs.* A?key?feature?of?LG's?2015?TVs,?webOS?2.0?offers?simple?switching?to?let?users?quickly?shift?to?any?content?that?they'd?like,?as?well?as simple?discovery?to?help?find?new?sources?of?entertainment,?including?the?GoPro?Channel?app,?which?was?launched?exclusively?on?LG webOS?Smart?TVs?earlier?this?year.?LG?also?announced?that?its?2014?webOS?enabled?Smart?TVs?will?receive?a?software?update?later?this year,?allowing?current?webOS?users?to?experience?the?improved?webOS?2.0?platform?without?having?to?purchase?new?hardware. Present?and?Future At?the?"Dare?to?See?OLED"?event,?LG?and?Netflix?previewed?exclusive?footage?from?Marvel's?Daredevil?in?stunning?4K?resolution?on?LG?4K OLED?TVs?and?brought?together?some?of?the?foremost?innovators?and?experts?in?technology,?streaming?media?and?entertainment?to engage?in?a?thought?provoking?panel?discussion?on?the?intersection?of?these?fields. Moderated?by?noted?industry?analyst?Shelly?Palmer,?FOX?5?New?York's?on?air?tech?expert?and?frequent?speaker?at?technology?and?media conferences,?panelists?included: Scott?Mirer,?Vice?President,?Device?Partner?Ecosystem,?Netflix Matt?Lloyd,?Director?of?Photography,?Marvel's?Daredevil Pete?Putman,?President,?ROAM?Consulting?LLC Tim?Alessi,?Director?of?New?Product?Development,?LG?Electronics?USA "Our?Spring?2015?TV?introductions?represent?an?incredibly?wide?range?of?screen?technologies?C?from?the?best?TV?display?on?the?market today,?OLED,?to?the?intense?color?capabilities?of?our?new?PRIME?4K?LED?TVs,?with?four?times?the?resolution?of?Full?HD?C?all?featuring?LG's fast?and?simple?webOS?Smart?TV?platform,"?said?David?VanderWaal,?vice?president?of?marketing,?LG?Electronics?USA.?"We're?excited?to gather?leading?minds?of?these?fields?to?discuss?the?relationship?between?technology?and?entertainment,?along?with?the?growth?trajectory we?can?expect?to?see?in?years?to?come." Scott?Mirer,?vice?president,?device?partner?ecosystem?at?Netflix,?said,?"Since?the?initial?launch?of?webOS,?LG?has?led?the?way?in?making streaming?services,?including?Netflix,?easier?to?access?and?faster?to?launch.?We?are?pleased?to?designate?LG's?latest?4K?UHD?TVs?with webOS?2.0?as?Netflix?Recommended?TVs,?offering?a?superior?experience?for?Netflix?members." The?panelists?engaged?in?a?thoughtful?and?energetic?discussion?on?a?range?of?topics?related?to?technology?and?entertainment,?including the?elements?of?picture?quality?and?the?evolution?of?4K,?the?shift?in?the?new?TV?viewing?paradigm?to?streaming?content,?and?the?future?of?TV viewing?generally. "Black?is?important,?no?question,?as?well?as?grayscale?reproduction,"?explained?Pete?Putman,?president?of?ROAM?Consulting?LLC.??"For every?shade?of?gray?that?you?can?see,?there?are?thousands?of?possible?color?combinations.?OLED?gives?you?the?grayscale?reproduction?to see?all?of?those?color?combinations?from?deep?black?to?full?white." The?session?culminated?with?LG?and?Netflix?revealing?an?exclusive?sneak?peek?at?the?new?Netflix?original?series,?Marvel's?Daredevil premiering?globally?on?April?10. Matt?Lloyd,?director?of?photography?for?Marvel's?Daredevil,?noted?regarding?OLED?technology,?"I've?not?seen?anything?comparable?to?it, even?in?the?color?suite,?from?pure?black,?all?the?way?to?100?percent?luminance.??To?be?able?to?look?at?something?on?set?and?make?the decisions?we?made,?knowing?and?trusting?they?would?look?like?that?on?this?screen,?is?incredibly?empowering." Today's?Viewing?Medium In?conjunction?with?the?panel,?industry?insiders?had?a?chance?to?experience?LG's?newest?home?entertainment?products?first?hand.?First previewed?at?the?2015?International?CES?,?the?new?product?line?up?features?4K?UHD?OLED?and?LED?TVs,?home?audio?products,?and monitors.?LG?recently?announced?pricing?and?availability?for?the?full?range?of?TV?models,?including: EG9600?C?UHD?OLED?(Netflix?Recommended)?? 65?inch?class?(64.5?inches?diagonal)?model?65EG9600:?$8,999 55?inch?class?(54.6?inches?diagonal)?model?55EG9600:?$5,499 ? UF9500?C?Prime?UHD?TV?(Netflix?Recommended)?? 65?inch?class?(64.5?inches?diagonal)?model?65UF9500:?$4,499 ? 8/12/2015 NETFLIX?JOINS?LG?ELECTRONICS?USA?FOR?2015?4K?OLED?AND?'PRIME?ULTRA?HD'?TV?LAUNCH?|?LG?USA http://lg.com/us/press?release/netflix?joins?lg?electronics?usa?for?2015?4k?oled?and?prime?ultra?hd?tv?launch 2/2 UF8500?Series?C?3D?UHD?LED?with?Cinema?Screen?(Netflix?Recommended)?? 65?inch?class?(64.5?inches?diagonal)?model?65UF8500:?$3,199 60?inch?class?(59.5?inches?diagonal)?model,?60UF8500:?$2,999 ? UF7700?Series?C?UHD?LED?(Netflix?Recommended)?? 70?inch?class?(69.5?inches?diagonal)?model?70UF7700:?$3,999 65?inch?class?(64.5?inches?diagonal)?model?65UF7700:?$2,999 60?inch?class?(59.5?inches?diagonal)?model?60UF7700:?$2,499 ? UF7600?Series?C?UHD?LED?? 55?inch?class?(54.6?inches?diagonal)?model?55UF7600:?$1,999 49?inch?class?(48.5?inches?diagonal)?model?49UF7600:?$1,699 43?inch?class?(43?inches?diagonal)?model?43UF7600:?$1,399 ? EC9300?Series?C?Full?HD?OLED?? 55?inch?class?(54.6?inches?diagonal)?model?55EC9300:?$3,499 ? UltraWide?Monitors?? 34?inch?class?(34?inches?diagonal)?21:9?UltraWide?IPS?LED?Monitor?model?34UM67:?$649 29?inch?class?(29?inches?diagonal)?21:9?UltraWide?IPS?LED?Monitor?model?29UM67:?$449 Pricing?for?LG's?MusicFlow?Smart?Wi?Fi?audio?lineup?will?be?announced?later?this?month. For?more?information?regarding?LG's?2015?lineup?and?Netflix?Recommended?TV,?please?visit?http://www.lg.com/us/tv?audio?video?and www.netflix.com/recommendedtv?respectively. #?#?# *Wireless?Internet?connection?&?certain?subscriptions?required?and?sold?separately.?Agreement?to?smart?TV?terms?and?conditions?required to?use?certain?smart?features.?Content?and?services?vary?by?product?and?are?subject?to?change?without?notice.??WebOS?does?not?support Flash.?In?order?to?stream?4K?content?you?need?you?will?need?a?high?speed?internet?plan?capable?of?receiving?20Mb?per?second?of?data. About?LG?Electronics?USA LG?Electronics?USA,?Inc.,?based?in?Englewood?Cliffs,?N.J.,?is?the?North?American?subsidiary?of?LG?Electronics,?Inc.,?a?$56?billion?global force?and?technology?leader?in?consumer?electronics,?home?appliances?and?mobile?communications.?LG?Electronics,?a?proud?2015 ENERGY?STAR?Partner?of?the?Year,?sells?a?range?of?stylish?and?innovative?home?entertainment?products,?mobile?phones,?home appliances,?commercial?displays,?air?conditioning?systems?and?solar?energy?solutions?in?the?United?States,?all?under?LG's?"Life's?Good" marketing?theme.www.lg.com. ? Media?Contact: ? LG?Electronics?USA Taryn?Brucia 201?214?3302 Taryn.Brucia@lge.com ? LG?One Ashley?Kleinstein 212?880?5266 Ashley.Kleinstein@lg?one.com